Brands
Turnstile helps brands extract maximum
value from their sponsorship investments
Deal Valuation
Preparing for an important deal renewal or entering into a new sponsorship?
Turnstile deal valuations provide clients with unrivalled insight into the fair market value of a specific deal, ensuring you don’t overpay.
The valuation will cover all of sponsorship rights in the package and will draw a direct comparison between our valuation and the existing or proposed contract fee. The report contains detailed and transparent valuation data along with Turnstile insights and commentary
Fanbase Insights Report
Do you need access to powerful consumer insights on sport & entertainment passion points and behaviours?
We sit on an enormous amount of proprietary data from across the sport and entertainment industry ranging from fanbase sizes, demographics and behaviours.
As well as delivering deep insight into a specific fanbase, we can also benchmark it against that of comparable properties enabling you to identify the best sponsorship opportunity.
The Benefits of Working With Us
We understand your needs and can assist in helping deliver a number of your key commercial objectives
- 1.
Valuations that determine the fair market price
- 2.
Maximise your commercial return
- 3.
Independent advice that drives alignment
- 4.
Access to unrivalled industry data & insight
Our Clients
We liked the fact that Turnstile’s insight is grounded in the reality of how the market is actually transacting and it gives us a holistic understanding of the value of all of our sponsorship rights, beyond just the media exposure assets.
We have worked with the team at Turnstile across a number of projects to help us better understand the true value drivers from our partnership portfolio and which contractual assets generate the most impact for our business and brand. The approach and model adopted by Turnstile is something we feel very confident in using in the review of our existing partnerships and their respective rights and entitlements mix.
Turnstile has been invaluable in helping us better understand the market value of some of our major sports marketing assets.
We liked the fact that Turnstile’s insight is grounded in the reality of how the market is actually transacting and it gives us a holistic understanding of the value of all of our sponsorship rights, beyond just the media exposure assets.
We have worked with the team at Turnstile across a number of projects to help us better understand the true value drivers from our partnership portfolio and which contractual assets generate the most impact for our business and brand. The approach and model adopted by Turnstile is something we feel very confident in using in the review of our existing partnerships and their respective rights and entitlements mix.
Our Valuation Approach
We look beyond pure media value and accurately quantify the value of association as well as the tangible benefits such as social media, hospitality and activations. Our bespoke approach and data sets provide a holistic and realistic valuation of every single sponsorship right.
